SOPHIE MATTHEWS
SOPHIE MATTHEWS
2010 - Present HEAD OF multichannel marketing @ diesel
creation & execution of uk marketing strategy, media, multichannel & brand campaigns
2009 - PRESENT freelance brand marketing & pr consultant
strategic marketing, pr & creative direction for brands AND EVENTS
2004 - 2009 international marketing manager @ puma (fashion division)
global marketing & pr strategy for puma’s designer fashion collaborations including
alexander mcqueen, hussein chalayan, neil barrett, philippe starck, mihara yasuhiro & sergio rossi
2001 - 2004 creative & marketing manager @ london fashion week
marketing london fashion week to key international fashion retailers, buyers & press
1999 - 2001 pr manager @ tomasz starzewski
public relations & communication for bespoke fashion designer with international client base
1998 - 1999 lcci marketing, pr & advertising diploma
queens business college, london
M: 07802 820 229 E: SOPHIEMATTHEWS@ME.COM
STRATEGIC SENIOR MARKETER WITH EXTENSIVE INTERNATIONAL EXPERIENCE IN
MULTICHANNEL MARKETING, CREATIVE DIRECTION, BRAND COMMUNICATION & PR
COMPLEMENTED WITH A STRUCTURED APPROACH TO MANAGEMENT