2010 - Present       HEAD OF multichannel marketing @ diesel

                                creation & execution of uk marketing strategy, media, multichannel & brand campaigns


2009 - PRESENT       freelance brand marketing & pr consultant                                               

                                   strategic marketing, pr & creative direction for brands AND EVENTS


2004 - 2009             international marketing manager @ puma (fashion division)

                                  global marketing & pr strategy for pumas designer fashion collaborations including

                                         alexander mcqueen, hussein chalayan, neil barrett, philippe starck, mihara yasuhiro & sergio rossi

             

2001 - 2004            creative & marketing manager @ london fashion week

                                 marketing london fashion week to key international fashion retailers, buyers & press   

                                            

1999 - 2001            pr manager @ tomasz starzewski

                                 public relations & communication for bespoke fashion designer with international client base


1998 - 1999            lcci marketing, pr & advertising diploma

                                 queens business college, london

M: 07802 820 229 E: SOPHIEMATTHEWS@ME.COM

STRATEGIC SENIOR MARKETER WITH EXTENSIVE INTERNATIONAL EXPERIENCE IN

MULTICHANNEL MARKETING, CREATIVE DIRECTION, BRAND COMMUNICATION & PR

COMPLEMENTED WITH A STRUCTURED APPROACH TO MANAGEMENT